Market Highlights

In this rapidly changing world of technology, pico projector market is projected to show major growth prospects during the forecast period. Major factor driving the growth of pico projector market is the increasing adoption of consumer electronics and growing innovations in the consumer electronics segment.

The global pico projector market, by geography, has been segmented into North America, Europe, Asia Pacific and Rest of the World. As compared to other regions, the pico projector market in Asia Pacific is expected to witness significant growth and hold the largest market share during the forecast period. China, Korea and Japan are anticipated to drive the growth of pico projector market. This is owing to the presence of large number of established key players like LG Electronics and Sony Corporation in that region. In addition to this, China, being the manufacturing hub of consumer electronic devices, is leading the growth of pico projector market.  Increasing investments in research and development in the field of electronics by the major players like Samsung Electronics is another factor fueling the growth of pico projector market. This is expected to be a major factor for the growth of pico projector market. Growing demand for superior pico projectors is another factor driving the growth of pico projector market in the region.

The pico projector market is growing rapidly over 4.80% of CAGR and is expected to reach at approx. USD 8.9 Billion by the end of forecast period.

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Key Players

The prominent players in the pico projector market are – Lenovo Group Limited (U.S.), LG Electronics Inc. (South Korea), Microvision, Inc. (U.S.), Sony Corporation (Japan), Aaxa Technologies Inc. (U.S.), Texas Instruments Inc. (U.S.), ZTE Corporation (China), Koninklijke Philips N.V. (Netherlands), Cremotech Co., Ltd. (South Korea), Global Aiptek Corporation (Taiwan) among others.

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Pico projector Market Segmentation

The pico projector market has been segmented on the basis of component, type, technology, specification and application. The specification segment is bifurcated into resolution, brightness and power source. The resolution segment is further bifurcated into resolution up to 480p and 720p resolution. Out of which, the resolution up to 480p was initially launched and is considered as value for money kind of device. Owing to this, the 480p resolution segment holds the largest market share for pico projector market. Whereas, the growing demand for superior quality pico projectors is driving the growth of 720p resolution size segment.

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Market Research Analysis:

The regional analysis of pico projector market is being studied for regions such as Asia Pacific, North America, Europe and Rest of the World. It has been observed that Asia Pacific is estimated to account for the largest share of the market and is also projected to grow at the fastest rate during the forecast period. The major growth in pico projector market in Asia Pacific is attributed to the increasing demand for portable and handy consumer electronics in that region.