Unlike traditional franchises where individuals operate branded stores, HUL distributors act as an intermediaries between the company and retailers. They purchase products in bulk from HUL at wholesale prices and then distribute them to smaller retailers across their designated territories. These retailers, in turn, sell the products directly to consumers.

Becoming a Distributor:
HUL doesn't have a public online application process for distributorships. Instead, they meticulously select partners through their regional offices, considering factors like:
Business Reputation and Stability: Verifying the candidate's financial standing and past business conduct.
Commitment and Vision: Assessing the candidate's understanding of the market and their alignment with HUL's goals.
Legal Compliance: Establishing a formal partnership through documented agreements outlining rights and responsibilities.
Benefits of HUL Franchise Dealership:
Established Brand Advantage: Leverage the strong brand recognition and consumer trust associated with HUL products.
Diverse Product Portfolio: Cater to a wider customer base by offering a variety of products across various categories.
Support and Training: Benefit from HUL's expertise in sales, marketing, and merchandising through dedicated programs and guidance.
Profit Potential: Earn competitive margins on product sales based on negotiated agreements.
Scalability and Investment:

HUL Franchise Dealership can be established on various scales, allowing individuals with differing investment capabilities to participate. This flexibility caters to both established businesses looking to expand their portfolio and individuals seeking to venture into entrepreneurship.