Chinese sports brands become trend creators

Reacties · 311 Uitzichten

Chinese sports brands become trend creators

Usually, when the Chinese want to do one thing well, they will do it-think about Moutai baijiu or Hongqi cars. As China's economy continues to grow,New Drop Jordans, the competitiveness of various domestic brands on the global stage is increasing. Chinese brands were once just imitators or trend followers, but now they are trend creators. A prominent area where Chinese brands are beginning to dominate is sports shoes. Of course, foreign sports brands have long been producing sports shoes and sportswear in China. In fact, Nike is one of the first Western companies to transfer production to China, and other big brands such as Adidas, New Balance and Under Armour are also producing in China.

https://www.newdropjordans.com/wp-content/uploads/2021/07/Sell-Cheap-Air-Jordan-1-Low-Beige-White-Yellow-DH7820-700-for-Women-3.jpg
source:www.newdropjordans.com

Now, in 2021, Chinese sports shoe brands are becoming popular in the West, including Australia. The most famous Chinese sports shoe brand is obviously Li Ning.Latest Jordan 2020, The brand was created by the successful Olympic gymnast Li Ning. In recent years, Li Ning sports shoes have become popular among athletes and sports shoe lovers due to their unique designs. At the opening ceremony of the 2008 Beijing Olympics, Li Ning lit the Olympic flame, which made the brand famous in the West. Later, Li Ning became the official partner of the Houston Rockets, where Chinese star Yao Ming once played, attracting the attention of basketball fans.But the real breakthrough of the Li Ning brand came in 2012, when he signed with former Miami Heat star Dwyane Wade. This agreement may be a typical way for the Li Ning brand (and even the sports brands throughout China) to occupy the market. Li Ning's iconic product line "Wade's Way" was a big success.

source:www.latestjordan2020.com

In many ways, Li Ning has opened the door for Chinese brands to cause a sensation outside the local market. These brands also include Peak and Xtep. Not surprisingly, Sneakers2090 , the growth of Li Ning and other Chinese brands is related to basketball. For many sports shoe brands, basketball contributes more to their success than any other sports. Now, Chinese brands have set their sights beyond basketball and have begun to enter other areas. Li Ning has announced a collaboration with American professional skateboarder Eric Ellington to launch their first line of skate shoes. Skateboarding is of course another source of inspiration for the success of sports shoe brands. Chinese sports shoe brands are becoming more and more integrated into popular culture trends, and Western brands have been doing this for a long time. Animation-related products have gradually become popular products, such as Anta's Dragon Ball series and 361 Degrees Gundam series sneakers. In addition to sports shoe brands, Chinese sports shoe boutiques have also become players in this game. Chinese fashion designers are also cooperating with sports shoe brands. In short, the next pair of sneakers you buy is likely to be a Chinese brand.

source:www.sneakers2090.com